A design agency for brands in flux.

Flux happens. In fact, it never stops. Organizations launch, scale, merge, pivot, divide, and reinvent themselves. When they do, their brand promise can be impacted.

Houston Brand Design helps organizations create, modify and amplify their brand image and messaging in the face of change.

Brand Programs

Logos and Identity

Print Design

Digital Design

Fractional Brand Leadership

Houston Brand Design provides fractional brand leadership engagements to give you executive expertise when you need it, but not when you don’t.

Project-Based Deliverables

We also offer project-based deliverables such as corporate identity and logo design, print collateral, advertising, websites, custom software and mobile business apps.

Who we serve:

Founders

Be clear about your start-up’s offer and claim your position in the market. Generate excitement, attract partners, customers and investors.

Corporate C-Suite

Adapt to changes in your market or organizational structure. Align your brand with your vision. Boost your company valuation.

Business Owners

Rise above the noise. Differentiate your offer. Create a sustainable advantage that can’t be copied, co-opted or commoditized.

Nonprofit Leaders

Make your mission clear to those who matter. Reach the people who need you. Engage constituents, donors and volunteers.

Case Study: Recalibrating calibration.

Our Commitment to Nonprofit and Institutional Brands

Bringing brands to life.

Houston Brand Design builds brands that rise above the noise and make a difference in the marketplace. From strategic development, to brand guidelines, to logo design and visual identity systems, we ensure every touchpoint reflects your brand’s promise.

Brand Ideation

Identifying the attributes and value promises that will resonate with your market.

Strategy

Long-term plans to infuse brand values into your culture and communicate them to the marketplace.

Design

Identity design to lift your voice above the noise and make your value promise clear to the people who matter.

Execution

Brand assets, communication deliverables, digital products, print and ongoing marketing services.

We execute your brand vision seamlessly across all channels, creating a sustainable advantage that can’t be copied, co-opted or commoditized.

The designs displayed on this website were created by Tim Johnson while employed as an independent designer, as a partner at Loucks and Johnson, and as Design Director at Espresso Moon.